How to Succeed in Business – The Microsoft Way
Let’s face it, we all dislike Microsoft in some way. Either you are frustrated with your current installation of Microsoft Windows, you can’t stand how slow Internet Explorer is, or you sat next to Bill Gates in school and he wouldn’t let you see his answers on that Economics test. Regardless of your reason for being and MS Hater, you can’t argue that they are good at being in business. Over the years Microsoft has dominated the desktop software space and while Apple is cool and has made great...
SEO is a waste of your time
Yep. I said it. I work in this space and I am here to tell you. Search Engine Optimization (SEO) is waste of your time and you shouldn’t do it. Why? Well it’s too time consuming, can’t be done in a month, and it just won’t show the results you need fast enough. This is you - “Our business is down, lets test out some SEO next month and see if we can get results. Let’s evaluate in 30 days.” This is also you - “Our competitors are beating our ass on Google, we need to...
Why your business is doing it all wrong – Customer service in a connected world
Play out this scenario with me. You are looking to switch your email service for your business. With today’s cloud computing there must be some great new solutions out there that are as good or better than using Microsoft, right? After a little research on Google, you identify a couple companies to contact and you fill out their form on their web site. How long do you think it should take a company, who sells online email services, to email you back? Remember you are a customer looking for a new,...
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How to Succeed in Busin...
Let’s face it, we all dislike Microsoft in some way. Either you are frustrated with your current installation of Microsoft Windows, you can’t stand how slow Internet Explorer is, or you sat next to Bill Gates in school and he wouldn’t let you see his answers on that Economics...
SEO is a waste of your ...
Yep. I said it. I work in this space and I am here to tell you. Search Engine Optimization (SEO) is waste of your time and you shouldn’t do it. Why? Well it’s too time consuming, can’t be done in a month, and it just won’t show the results you need fast enough. This is you...
Why your business is do...
Play out this scenario with me. You are looking to switch your email service for your business. With today’s cloud computing there must be some great new solutions out there that are as good or better than using Microsoft, right? After a little research on Google, you identify a...
Measuring your PR Firm&...
Lately I have had a lot of clients ask me if their PR agency is worth the money they are spending. In some ways, that is a tough question to answer. In others it’s very simple. Overall it’s about trying to measure the success or failure from the money you spent for their...
Business at the Speed o...
Do you remember in the old days how “good customer service” was just making sure your employees were courteous and smiled when they greeted people? Oh, how things have changed. The way in which we do business has sped up so fast that now not only do we have to do business...
Incompetence Takes a Lo...
Have you noticed how some people in your company or perhaps in a company you have worked at in the past are just plain incompetent? It takes them longer to do things, it often has to be redone or gone over again because of the lack of knowledge that went into it, and overall it just costs...
Would you buy your elec...
This past week mega-retailer Wal-Mart announced they will be introducing their own brand cell phone service through their stores. The service, which is being resold from T-Mobile, will start next week and will actually be lower than the standard T-Mobile service plans. While this is great...
The Cost of Ignorance
Are you stupid? Do you realize how much that is costing your business or the company you are working for? This week I was talking to a colleague who was telling me about their new pending product release and the initial success it has had. They are weeks before its official launch and...About Me
BIGTHOUGHTSlittlebrain is a blog covering topics from social media to SEO to just plain fun. I’ve been a part of the internet since the beginning days of AOL and served as an Internet Strategist to Usability guru to managing web projects exceeding $1 million. The best part of all those jobs was being out on the cutting edge of our connected world. With the advancement of social media everyone has a voice these days but that isn’t necessarily a good thing. This blog serves a place to share interesting and topical items happening on the Internet as well as rant about some of the stupidity we all deal with every day.
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